PROJECT OVERVIEW
Chica & The Don is where Latin flavors, culture, and nightlife come alive in the heart of New York City. We created a world that reflects its spirit: bold, colorful, and full of rhythm. From the stories behind every dish and cocktail to the visuals that show their energy, we shaped a brand that feels as alive as the people who fill the space each night. Through photography, video, and design, we captured the flavors, textures, and vibes of Chica & The Don, celebrating Latin heritage and the lively energy of NYC.